Top 10 Jiu-Jitsu Instagram Influencers In 2023

A massive and considerable number of fighters compete in BJJ. BJJ has now become a mainstream grappling combat sport. Social media platforms have played a vital role in bringing BJJ to fame.

Some BJJ fighters have maintained their active social media presence and keep on motivating the youth to come forward and make a flourishing BJJ career. The following listed fighters are not only the World Champions but are considered authentic social media personalities of BJJ.

BJJ has been famous since it reached Brazil. More people came to know about it with the advancement in technology. Other means of communication led to the invention of social media. And now what’s hidden from the world? Nothing. The rise in social media lets more people talk about BJJ and now practitioners earn from it too. Social media has impacted every business then why not BJJ?

During the Covid-19 pandemic, BJJ fighters took to their instagram and motivated the young grapplers by talking about their own achievements. Pandemic was the time when everybody was stuck on their own and had to find something to take their minds off the deadly situation. At that time, these influencers showed how to take care of oneself while staying at home.

BJJ practitioners now use social media such as Instagram to market themselves. Their engagement rate on Instagram tells how famous and dominant they are among the BJJ community. These are the practitioners who have and are actively engaging the BJJ world for years. And in 2023, they will definitely ace.

Following are some men BJJ fighters who are not only world top-class BJJ fighters but also the top Instagram influencers. These are the practitioners who influence and inspire young talents to hustle for success.

Marcus Almeida Buchecha is a 2nd-degree BJJ Black Belt under Rodrigo Cavaca. He represents Checkmat BJJ. He is 13 times World Champion in BJJ. And now he is making history in MMA. His followers have been significantly increasing since January 2023. His engagement rate is 1.91%, which is pretty good.

He encourages his followers to join BJJ, showing how it revolutionized his own life. Recently he received the title of Vicentino Citizen, an honorary citizenship. He is not only an accomplished BJJ and MMA fighter but also a living embodiment of a successful BJJ lifestyle.

On his instagram, Marcus Almeida keeps his followers updated to his hard training regime. In his recent instagram post, he was seen instructing BJJ students. He often talks about not giving up your dreams.

• IBJJF World Champion (6x)
• World Champion (11x)
• ADCC World Champion (2x)
• No-Gi World Champion (2x)
• Brazilian National Champion (5x)

Gordon Ryan, a huge name in Brazilian Jiu-Jitsu is an accomplished American grappler. He is famous for his No-Gi and submission-oriented Jiu-Jitsu along with his performance in the ADCC Championship. He is a BJJ sensation on social media.

Gordon Ryan puts all of his efforts into his Jiu-Jitsu instructional videos. He records them, especially for the fighters who are serious about BJJ. He often posts about how one should never abandon what one loves. In one of his Instagram posts, he said that he was called stupid for sticking to Jiu-Jitsu. But he never cared about what people said to him. He gave his life to BJJ and now he is the most accomplished international modern No-Gi grappler.

In his instagram posts, Gordon Ryan gives insights of his personal life. He promotes his instructional videos and even provides discounts on it so that fighters have easy access to it.

The King is sponsored by Bitcoin Cash and he has become the most earning ADCC Champion of 2022.

• ADCC Absolute Title Superfight Winner
• ADCC World Champion (3x)
• WNO Heavyweight Champion
• Grappling Industries (2x)
• Eddie Bravo International (4x)

Andre Galvao is a 5th-degree BJJ Black Belt. He is the owner and founder of Atos Jiu-Jitsu residing in California. He is called the “King of Grappling”. He is now an excellent BJJ coach. With his wife, Angelica Galvao, Andre instructs BJJ students and has trained  champion fighters. Recently his student, Kaynan Duarte whom he promoted to Black Belt, won the European Championship 2023. Kaynan won 7 fights via submission.

Andre took to his Instagram and wished his student. Andre Galvao has revolutionized the lives of many aspiring fighters. He treats his students like his family and that is the reason he is loved so much. His Instagram is filled with his students' achievements. In January 2023, he had a rapid influx of followers.

Andre Galvao is a proud father. Recently, he shared a video of his daughter winning the IBJJF European Championship on his instagram post. He is also a proud coach. He often shares pictures with his family.

• IBJJF Pan American Champion (10x)
• IBJJF World Champion (10x)
• ADCC Superfight Winner (3x)
• ADCC World Champion (6x)
• UAEJJF Abu Dhabi Pro Champion (3x)

Rodolfo Vieira is named “The Black Hunter '' after he won the World Pro Cup Trials and defeated Black Belts while still being a Brown Belt. After having a tremendous BJJ career, now Rodolfo is into MMA. he joined the UFC promotion in 2019. He frequently updates his instagram and gives snippets of his life. He has a massive influence on the BJJ community.

• IBJJF World Champion (4x)
• UAEJJF Abu Dhabi World Pro (3x)
• ADCC World Champion
• CBJJ Brazilian Nationals (2x)

John Danaher, one of the best BJJ coaches in the world, has never competed in BJJ, despite him being the top coach which comes to mind when one thinks of BJJ. He promoted many students to the Black Belt. He is famous because of his extraordinary teaching abilities in BJJ and MMA. Some of his notable students are Gordon Ryan, Craig Jones, Nicholas Meregali, Nick Rodriguez, and Nicky Ryan.

His only focus is teaching BJJ techniques to his students to keep the legacy intact. In his Instagram posts, he keeps on encouraging his followers and his students. He is also a professional fitness trainer, MMA, and wrestling trainer.

John Danaher has been a BJJ coach for a long time. He treats his students like family. He works hard on them and gives them all his time. This is the reason he is respected so much in the BJJ circle. He demands and prioritizes perfection from his students in techniques.

Gilbert Burns competes in the Welterweight Division of the UFC. He entered the sport of martial arts through BJJ, and now he is making his name in UFC. He is the kind of fighter who keeps on striving for victory. His Instagram posts consist of his victories. In his latest victory in UFC 283, he claimed that he wanted to fight Colby Covington and was aiming for the title fight. He even posted it on his Instagram and explained that there is nothing personal between the two fighters.

Gilbert Burns wants to have a tremendous 2023. He wants to fight the big guys and is getting prepared for that. He is getting ready for UFC as he aims to become a UFC fighter. He gives some snippets of his personal life on his instagram.

• IBJJF World Champion
• IBJJF World Champion No-Gi
• UAEJJF Abu Dhabi World Pro

• IBJJF World Champion (6x)
• ADCC World Championship (2x)
• IBJJF Pans Championship (2x)
• IBJJF European Open (3x)
• UAEJJF Abu Dhabi Pro (2x)

• IBJJF World Champion (4x)
• IBJJF European Open (2x)
• CBJJ Brazilian Nationals (2x)
  
  

Mendes Brothers, Rafael, and Guilherme Mendes, both are 3rd-degree BJJ Black Belts. In 2012, the Mendes brothers opened their own BJJ academy named Art of Jiu-Jitsu (AOJ), with the help of RVCA founder Pat Tenore. They are shaping the BJJ world by providing undefeated world champions. Every year the AOJ team participates in world championships and brings a significant amount of medals back home.

The AOJ team is the one who remained dominant in IBJJF Championships 2023. The Mendes brothers have a massive following. Their instagram is filled with the achievements of their students.

Following are some of the famous and influential female BJJ fighters who not only dominate the mats but also influence BJJ enthusiasts on a massive scale.

Mackenzie Dern, BJJ and a UFC fighter, is an active Instagrammer. She posts everything from her life on her social media handle. She is a great motivation for females who want to achieve something in their life. Despite being a grappler and MMA fighter, she is a perfect mother. She has the highest number of followers because of her unique and fabulous BJJ and MMA performances.

Mackenzie Dern often posts pictures with her daughter. She is a loving mother. She updates her instagram most often.

• IBJJF World Champion (6x)
• IBJJF European Open Champion (2x)
• FIVE Super League Champion

Kyra Gracie, the direct descendant of the Gracies, is now a BJJ coach. She instructs BJJ techniques. Her instructional videos with John Danaher are a treasure for her followers and BJJ enthusiasts. She preaches that BJJ is not only a competitive sport but also a way of living.

Kyra Gracie posts pictures with her family on her instagram. She often travels a lot with her family. She has a beautiful daughter. She has a youtube channel where she invites many famous BJJ fighters such as Bernardo Faria.

• ADCC World Champion (3x)
• IBJJF World Champion (4x)
• IBJJF Pan Champion (2x)
• CBJJ Brazilian Nationals (2x)

Gabi Garcia is a legend in ADCC. She is one of the most dominant female grapplers in the heavyweight division. She frequently posts on her Instagram. She inspires her followers by depicting how she became such a grappler. For her confidence and struggle is everything.

Gabi Garcia is also a fashionista. Her fashion sense is bold. She sometimes trains kids at the gym. Despite being a tough BJJ Champion, she manages to post often on her social media.

• ADCC World Champion (4x)
• IBJJF World Champion (3x)
• IBJJF Pans Champion (3x)
• UAEJJF Abu Dhabi Pro Champion (2x)

Beatriz Mesquita posted her recent achievement on Instagram. She became the IBJJF Hall of Famer. She is now competing in the UFC. Through her Instagram posts, she convinces other practitioners that there are no shortcuts in BJJ. According to her the only thing that matters is sheer hard work.

Beatriz is a proud mother. She posts pictures with her husband and her son. She spends time with her family and does not forget to post about that.

• ADCC World Champion
• IBJJF World Champion (6x)
• IBJJF Pan Champion (3x)
• UAEJJF Abu Dhabi Pro (2x)

Claudia Do Val is a BJJ Black Belt and a strong member of the Soul Fighters. She did not compete much as a colored belt. But once she became a Black Belt, she did not come slow.

Her social media is filled with motivational posts. She keeps her followers up to date about her professional and personal life developments.

Claudio Do Val is a fierce female grappler and one of the top female BJJ fighters. Her Instagram not only consists of her BJJ achievements but also insights into her personal life. She is called an influencer as she motivates her followers toward BJJ.

• IBJJF World Championship (4x)
• IBJJF Masters World Championship (2x)
• CBJJ Brazilian Nationals (2x)
• IBJJF Spanish Nationals No-Gi (2x)

The above-mentioned BJJ fighters not only dominate on the mats but also influence people on a massive scale. On Instagram, they talk about their achievements and urge the audience to never lose motivation, but rather strive for their goals.

The above-mentioned practitioners influence young minds. They have their own certain way to address their followers.